FASHION ICON: Rihanna Showcases Impeccable Style and Unveils Stunning Diamond-Encrusted Jacob Watch at Super Bowl Concert!

In addition to her remarkable sense of style, Rihanna has a particular fondness for the limited-edition diamond-encrusted Jacob watch that she unveiled during the Suρer Bowl performance.

Rihanna shone bright like a diamond at her knockout Super Bowl performance sporting a $72,000 Jacob & Co. timepiece - LuxurylaunchesIn the midst of the electrifying Sᴜρeг Bowl LVII halftime extravaganza, there was one spectacle that gleamed as bright as the spotlight itself – Rihanna’s breathtaking presence adorned with a remarkable $72,000 Jacob & Co. watch.

Rihanna's US$72,000 Jacob & Co. Super Bowl watch, revealed: the singer wore a Northern Lights timepiece covered in diamonds and rubies for her NFL halftime show, matching her red Loewe jumpsuit |

This watch makes a statement in addition to being a watch. A symbol of luxury with a dash of excess, it is crafted from the captivating elegance of rose gold. The watch face is encircled by a finely crafted bezel that is embellished with a captivating constellation of 251 carefully positioned diamonds, each of which reflects the splendor of Rihanna’s star power.

But the story of luxury doesn’t end there. 30 more diamonds are painstakingly set above the watch, glistening like a crown and adding to the piece’s royal appearance. This is more than simply a watch; it’s an artistic representation of time.


However, this horological marvel is more complex than it first appears. We are pleased to present the “Brilliant Skeleton Northern Lights,” a name that is as fitting as the watch’s appearance. Within its rose gold embrace, this timepiece showcases the intricate dance of gears and mechanics, as if time itself were performing for an audience of one. The sparkling brilliance of 251 round-cut diamonds, each selected to enhance the watch’s celestial aura, accompanies each tick.

This is only one of the treasures from the Brilliant Skeleton Northern Lights collection, which is surprising given its extravagant elegance. Although its cost is certainly high, its uniqueness is even more astounding—there are only 101 pieces in the world, and each one has a hint of starlight woven throughout its elaborate design.

As we explore the world’s most sought-after watch marketplaces, like a stargazer peering into the vast cosmos, we find only a solitary model on offer at Chrono24. Yet, with Rihanna’s luminary endorsement at the Sᴜρег Bowl, we can anticipate a meteoric rise in demand, ushering more of these horological constellations onto the secondary market stage.


Sᴜρег Bowl LVII wasn’t just about football triumphs; it was a celebration of culture and performance. Rihanna, at the center of it all, illuminated the stage like the star she is, delivering timeless hits with a captivating presence. Amidst the applause and cheers, a subtle revelation emerged – the artist’s pregnancy, a heartwarming introduction to a new chapter in her life.

With this performance, Rihanna not only graced us with her musical prowess but also a glimpse into her personal journey, reminding us that just like horological masterpieces, life’s moments are to be cherished, celebrated, and treasured forever.